November 17, 2017

Tax season is over!

Ways to improve your down season.

 

Are you a professional that started a business in bookkeeping, taxes or financial services and have now a few month a slower period? What do you do to keep yourself and any staff busy and paid now all income tax returns have been filed? What other activities does your business offer besides finishing tax returns filed with extensions? Do you advertise to get more clients? Do you send out mailings to prospective customers and hope they need a professional accounting service?

 

Here are some ways how you can add additional revenue or find future leads for your business:

  1. You can organize training seminars for small business owners on quick books or other accounting software.
  2. Have an “open house” for your target client group and offer them a short workshop on a business topic.
  3. Thank your clients and do a survey on your service and find out from clients what they think could improve. This gives you plenty of ideas on what to do for next year, but also the chance to talk to these owners and maybe get a special project or a referral.
  4. Find related products or services that you can use to create additional revenue. For example you could offer Financial Retirement Planning, Estate Planning, Notary Public Service, or Merchant Service consulting.

Off course it is also a good time to reflect on your business and look at how you stay in touch with your clients. Maybe you need to write a few articles for your website or your blog. Perhaps you need to find a new way to market your services.

Maybe thank your team for their hard work and brainstorm on things that can improve for next tax season, how work can be more productive or what the firm can do to have off-season work. You might reward them with a gift card or a special team event.

However, the most beneficial thing you can do for yourself and your team is to take a few days off and unwind before you start looking into any of the above mentioned ways how to stay busy after tax season. You will have a fresh perspective and lots of energy to use the down time wisely.

Let me know what you think of the suggestions offered and what you do to make the most of the down season.

 

Photo credit: Stuck in Customs / Foter / CC BY-NC-SA

 

Comments

  1. Way cool! Some extremely valid points! I appreciate you penning this post and also the rest of the website is also very good.

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